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E-Commerce Product Data Feeds

Stuller’s product data feeds connect our inventory to your website, providing real-time updates on pricing, images, and product details. With assistance from your web developer, you can integrate this feed to offer your customers access to Stuller’s ready-to-wear products. This ensures your online store stays accurate and up to date, saving you time, reducing manual updates, and improving the customer shopping experience.

What Are Product Data Feeds?

Product data feeds are digital streams of product information that give you the ability to download our inventory directly to your e-commerce website, including descriptions, price, imagery, and availability. Each feed is updated automatically and frequently so that your product listings always match what’s live on Stuller.com without needing to update everything manually.

What Are Product Data Feeds?

Why Use Them?

Expand Your Product Offering

Feature more of what your customers are looking for. With access to hundreds of Stuller styles, you can grow your online selection without the extra work.

Save Time and Effort

Product details, pricing, and availability update automatically so your website can stay current while you stay focused on the sale.

Grow Your Online Business

Our product data feeds help you manage your inventory, update listings, and streamline your e-commerce operations whether you're just starting or ready to grow.

How to Use

Sign Up for Access

Start by requesting access to our product data feeds. Once you have access, log in to your Stuller.com account, and navigate to the E-Commerce Self Service section to find Product Data Feeds.

Choose Your Data Feeds

Browse our available feeds or request a custom feed based on the products you want to offer. Find what works best for your business and download the files directly.

Add Products to Your Website

Upload the data to your website with help from your web team or developer, manage your inventory, and start selling.

Before You Get Started

Setting up an e-commerce website is a great way to grow your business, but it does take time, planning, and the right tools. To help you start strong, here are a few things to think about before using product data feeds.

Questions to consider include

  • What do you want your e-commerce website to do?

  • Who will manage and update your site regularly?

  • Are you building the site yourself, or are you working with a developer?

  • If you have a developer, do they have experience with jewelry websites?

  • Do you have a plan to promote your site and bring in traffic?

  • How will you ship your orders? (Need help? Check out our Pack & Ship services.)

  • What tools will you use to track what’s working and what’s not?

  • Once you’ve answered these questions, you’ll be in a great place to move forward with confidence. And don’t worry — we’re here to help at every step.

Drop-Shipping for E-Commerce Business

Pack and Ship Service

When you use our Pack and Ship Service, Stuller does the packing and shipping legwork for you. For minimal fees, we deliver the goods to your customer with the speed and dependability for which Stuller is known.

  • Orders Ship Directly to Your Customers

  • Choose from a pre-selected assortment of packaging options with no purchase minimums

  • Custom Invoicing Available

Drop-Shipping for E-Commerce Business

E-Commerce & Business Solutions

Building your online business doesn’t have to be overwhelming. Whether you’re new to e-commerce or just looking to grow, our full range of solutions can help guide the way.

Explore our e-commerce business tools, services, and support — all in one place.

E-Commerce & Business Solutions

Frequently Asked Questions

No, Stuller’s CSV data feeds are in a raw format and must be modified to meet the requirements of the website platform.

Yes. We offer the ability to create custom feeds, allowing you to add individual SKUs, series/styles, or entire categories from Stuller.com to your product feed. 

No, the data does not update automatically. Customers need to redownload the Data Feed to obtain the most current data. 

Yes. This feature is a more advanced option – we recommend developer knowledge.

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